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Ad spend break-even calculator

Before you boost anything, find out how many orders a day it has to bring in just to break even. Most people have never done this sum.

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What your ads have to bring in just to break even

This does not predict your results. It tells you the bar — how many orders a day the spend has to produce before you have made a single rupee.

Gross profit per order₹900 × 30%₹270
Ad spend per month30 days₹9,000
Orders a day to break even1.1
Orders a month34

Break-even is on gross profit, not revenue, which is why the margin box matters more than any other input here. It ignores your time, returns, and the cost of anything you had to build to run the ads — so treat the real bar as a little higher than whatever this shows.

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